Peekaboo is a rapidly growing brand of baby and kids wear. Peekaboo is sold through its network of over 200 stores in 89 cities in China, and targets the emerging middle class outside of China's first tier cities. Lunar Capital has worked with Peekaboo to actively build its product differentiation and increase its retailing footprint, especially in Central and Western China.

News & Commentary

News

Catching the Next Wave of Consumption Driven by Policy

It has taken China more than three decades of rapid urbanization and persistent high growth rates to get to where we are today, and the Chinese economy is now entering a “new normal” that requires sustained efforts to re-balance its fundamental economic structure to focus on stable, single-digit, growth driven by the consumer. Beijing’s recently announced "13th Five-Year Plan” aims to achieve a balanced and stable society, and reiterates the 2010 target to double GDP and GDP per capita income of...

Read more 2015-12-30 | Lunar Capital
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Peekaboo at International Childrens Modeling Ceremony

On August 26th, Peekaboo sponsored the finals of the International Children’s Modeling Competition at the Grand Theater in Shanghai. During the show, over 150 children models wore Peekaboo clothing on the runway. The event furthered the brand’s goal of working with kids, letting them express their inner creativity and curiosity.

Read more 2015-08-25 | EF360
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Retail Rounding a Corner

Newspapers last year were littered with stories highlighting concerns about expanding retail inventories driven by short-sighted management chasing top-line growth. Blind expansion from 2006 to 2011 resulted in unstable inventory levels as total industry points of sale more than tripled, and EBIT margins dropped by close to half. Today, there are signs that the industry has turned a corner. Starting in 2012 brands began to curtail store expansion plans and started to close down poorly-performing...

Read more 2015-04-29 | Lunar Capital
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Little Star Launch Event Successfully Held in Shanghai

Little Star Launch Event and sHero International Women’s Forum were successfully held on Bund 3, Shanghai. For more on the event, please click here.

Read more 2015-03-06 | Little Star Brands Group
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Delivering Value Creation

Much of the discussion of our operational involvement in our portfolio revolves around growing top line revenues, controlling costs and streamlining decision making. These are goals that we must drive through deeper, more granular involvement in our companies.  This month we highlight some of the areas for improvement within our businesses that have been particularly low hanging fruits.Product R&D We see improvements through research and development and distribution channel...

Read more 2014-06-29 | Lunar Capital
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Maximizing Value through Building Platforms

Platform-building is woven into Lunar’s DNA. The business that began as Linktone in 1999 subsequently gave birth to two further companies, Intrinsic and SmartPay. Together they formed the bulwark of Fund I and each of the three has now been fully exited, generating attractive returns. Another platform-building opportunity arose when we acquired Yeehoo in 2011. The move was true to our core consumer belief that China is undergoing a steady migration toward higher quality branded products across...

Read more 2014-05-29 | Lunar Capital
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A Solution to Stress and Succession

Stressed out sextuginarian and septuginarian entrepreneurs are saddled with succession issues, as are their quadregenriarian and quinquagenerian brethren. A 2013 survey of privately-held small- and medium-sized private enterprises conducted by Shanghai Jiaotong University found that 70% will face succession issues within the next five to ten years, and less than 20% of next-generation heirs and heiresses are willing to take on the responsibility for running their companies. Stress is compounded...

Read more 2014-03-19 | Lunar Capital
News

PE Firms to Go ‘Ga-Ga’ For Kid-Focused Deals in China

By Sonja Cheung Private equity firms in China invested in baby or child-related companies received their Christmas present early this year, after the government announced it would ease its notorious one-child policy. The change in policy is a bid to boost the country’s ailing birth rate, and help balance out China’s aging population. Share prices of Chinese businesses, from education to children’s clothing, popped after the announcement was made earlier this month, and now at least one industry...

Read more 2013-12-04 | WSJ